WHO WE ARE
A collective of individuals pooling their skills and resources to offer creative services to organisations looking to communicate messaging that is socially and environmentally regenerative.
HOW WE WORK
We are freelancers, not employees. We gather around projects according to our personal interest in them, which results in a passionate, dedicated, context specific approach to each job. We invest a percentage of our profits into realising ideas that matter, across a diversity of landscapes. This keeps us inspired and ensures that our thinking remains fresh.
WHY WE DO IT
We share a common vision of a more just world, and wish to contribute our skill sets to creating the changes required. We especially love to explore the spaces between the ending of one story and the beginning of another.
WHAT WE OFFER
branding
strategy
logo
identity
writing
web
development
design
hosting
responsive
books
brochures
packaging
signage
visual
video
photography
animation
illustration
HOW WE DO IT
Our strength lies in offering all of the above in a cohesive package, with deep and ongoing relationships informing the work process.
RECENT WORK
STRATEGY
As much as we love to create beautiful things, aesthetic is actually the very last step in a much longer process of investigation. We like to know exactly what we are communicating, why we are communicating it and who we are talking to before we even begin to indulge in the fun.
VISUAL
We believe strongly in the power of visuals, and strive to always match our clients with the aesthetic that best suits them, whether that be photography, video, animation, illustration or a combination of these. We go to great lengths to find the visual language that best supports the tone and message being communicated.
WEB
What makes our web services strong is that we curate job specific teams for each project, ensuring that the strategy, aesthetic and functionality are all equally considered. Our web services include digital strategy, web design, responsive development, reliable hosting services, ongoing support, search engine optimisation and more.
THE TEAM
THERESA WIGLEY
Visual Storyteller
theresa@thewaybetween.co.za
JON PULLEN
Web Design & Development
jon@thewaybetween.co.za
GARETH HUBBARD
Photographer | DOP
gareth@thewaybetween.co.za